BGaming goes live in Bulgaria with Inbet

• Industry News
• 12. 07. 2024.
• Dusan Savic

BGaming has debuted in the Bulgarian iGaming market. The provider has entered the regulated jurisdiction via a partnership with Inbet, the country’s leading operator. The studio has integrated its whole portfolio with the casino’s platform, continuing its constant European growth.

The developer continues to intrigue fans worldwide, having established its position as one of the most player-driven companies in the industry. The studio recently confirmed this, delighting the audiences with the two Merge Up pokies.

Quality content in high demand

Inbet players will have the opportunity to check out the entire BGaming library, including smash hits Wild Cash, Bonanza Billion and Elvis Frog in Vegas. BGaming has already been enjoying great success in adjacent markets like Serbia and Romania. This agreement builds on the existing relationship, taking the full roster of 150 games to Bulgaria.

The deal shows consistent demand for BGaming’s high-quality content in Europe, for the studio signs partnerships and offers its game library to more players. The company has already expanded its footprint across the Armenian iGaming market, offering its proprietary pokies to Adjarabet, a famous operator from this country.

Inbet is among the largest and most famous Bulgarian online casinos, with 3,300+ titles from 40 prominent providers. The operator’s enviable catalogue will benefit from another boost, introducing all BGaming’s engaging releases to its players. The operator will utilise this partnership to enhance iGaming offerings to Bulgarian players. Inbet already helped bring Reevo to Eastern Europe in October 2023.

Pride and passion

The officials at both companies are excited about the partnership and think it will be fruitful. Olga Levshina, CCO at BGaming, said her company was proud to continue its expansion strategy with such an esteemed Bulgarian operator.

“We share a mutual passion for crafting unique player experiences and look forward to delivering our unforgettable titles to its platform,“ she noted.

Moreover, the Casino Manager at Inbet, Vanina Yanakieva, has stated that BGaming titles were well-received in neighbouring countries, hoping for the same in Bulgaria.

“We look forward to being the first to launch their exciting content for players in Bulgaria, who we are sure will enjoy discovering the surprises it has to offer,” she added.

Innovations bring success

BGaming is a creative and award-winning content provider whose team has used its vast knowledge to create a brand. It came to life in 2018 and quickly became a player-driven company whose content is enjoyed worldwide. The portfolio of 150 games includes pokies, crash and casual games, lottery, scratch and card titles.

One of BGaming’s innovations is the Merge Up mechanic introduced in the pokie of the same name. The captivating cascade game has clusters of gems merging into premium symbols, with free spins and multipliers boosting the winnings. The mechanic has appeared again in Lucky 8 Merge Up, which offers numbers instead of gems.